Over the many years we have been creating SEO models to success for our clients, we have refined our approach, evolving with Google, ever ensuring that our tactics and SEO framework is cutting edge, up to date and as effective as it can be.
It all starts with Research. What we want to achieve is a granular understanding of your business, your consumer demographics, brand position and business objectives. We can then start to build a segmented target keyword list that becomes the foundations of the entire SEO strategy
Keywords, search terms and long tail phrases will become valuable signals in your content, code, link acquisitions and social media; it is important to get them right.
And this becomes the fundamental objective for us. To get your website ranking under those keywords we have identified. In a modern SEO era, there are many more considerations than just keyword targeting.