BUCHAREST, ROMANIA – Conectys has announced that it’s shifting from a traditional business process outsourcing (BPO) firm to a business transformation outsourcing (BTO) one to become the partner global clients need to “achieve a massive competitive leap.”
This transition is supported by a Four-Talent Operating Model that allows it to redefine how it delivers customer experience (CX) and trust and safety (T&S) services.
Four-Talent Operating Model for an Excellent BTO Team
Four talents, one brain—that’s how Conectys introduces this new model. It brings these four together to build a team capable of delivering “real transformation with measurable outcomes”:
- Multilingual CX professionals
- Advanced AI capabilities
- Curated Gig workforce
- Employer of Record (EoR) expertise
The company emphasizes that AI-enabled technology is central to its BTO model and, as such, ensures that any conversational AI agents, chatbots, voicebots, etc., it leverages are used responsibly in accordance with regulations.
“Our clients cannot afford AI that behaves unpredictably or lands them in headlines for the wrong reasons. That is why we take AI so seriously. Accurate, fair, strictly guardrailed, and compliant by design. No shortcuts, just better quality, stronger safeguards, and more reliable outcomes for the brands we support,” CEO Arnold Cobbaert explains.
Aims for More Involvement With High-Stakes Digital Brands
Becoming a BTO marks Conectys’ step toward its “deep involvement in mission-critical, high-visibility digital journeys, where every interaction and piece of content matters.” Thanks to its Four-Talent Operating Model, it can help digital platforms and fintech, e-commerce, and gaming companies redesign and continuously improve their operations to remain competitive in their respective industries.
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